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Home Case Studies Data-Driven Domination: Transforming Customer Experience in Pharma

Data-Driven Domination: Transforming Customer Experience in Pharma

Comprehensive CRM, Personalized Sales, and Skyrocketing Satisfaction

Highlights

  • 300% Lead Capture Increase

    Streamlined processes and automation empowered sales reps to capture 100% more leads, significantly boosting the sales pipeline.

  • Stronger Customer Relationships

    A comprehensive customer view facilitated personalized sales interactions, fostering stronger customer relationships.

  • Excellent Data-Driven Decision Making

    Real-time insights from reports and dashboards empowered data-driven decision making, optimizing sales performance and capitalizing on market trends.

Client Profile

Our client is a prominent supplier within the pharmaceuticals industries. This client provides essential materials, equipment, and resources to pharmaceutical companies and manufacturers

Business Challenges

In the Manufacturing sector, the client faced critical challenges:

  • Limited Customer Data: Difficulty managing customer information and location hinders effective marketing and relationship management.
  • Inefficient Sales Tracking: Lack of monitoring for sales rep activity leads to accountability and performance issues.
  • Location-Based Order Challenges: Enforcing location restrictions for orders is difficult, potentially resulting in inaccuracies or unauthorized placements.

CONCLO Technologies Solution

CONCLO Technologies took charge and provided a comprehensive solution:

  • Customer Management System: Capture and store customer details including location, visualize them on a map for better targeting.
  • Enhanced Visit Management: Track check-in/out locations, photos, and timestamps for sales reps during visits.
  • Streamlined Order Processing: Capture, track, and process customer orders efficiently.
  • Robust Product Management: Add and manage products with state-specific pricing and inventory.

Tech-stacks Used

Sales Cloud, Salesforce Platform.

Business Outcomes

This collaboration resulted in substantial benefits:

  • Increased Sales Efficiency & Productivity: Improved processes and automation lead to better results.
  • Stronger Customer Relationships: Gain a comprehensive view of customers and personalize sales interactions.
  • Data-Driven Decision Making: Get real-time insights to improve sales performance and understand market trends.

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